Direct CPA · performance marketing

The CPA network
for publishers who'd ratherrun traffic than chase scrubs.

Direct deals on iGaming, Nutra, Finance, and Sweeps. Real-time S2S postbacks, transparent approval, monthly NET-15 or weekly NET-7 payouts. Built by media buyers — for the people pushing the traffic.

CPA · CPL · RevShareMonthly NET-15 · weekly NET-7S2S postbacksTransparent scrubs
RV
Royal Vegas CasinoDIRECT
iGaming · Tier-1 EU + CA
Active
Payout model
FTD CPAHybrid
qualifying deposit · ≥ $50
Daily cap47% used
120 / day
Payouts by GEO
+8 more after approval
DETop GEO
$285
NO
$310
CA
$260
UK
$240
AllowedFB AdsNativeEmailSEO
Blocked×Incent×Brand bidding
trk.cpalance.com/?cid={clickid}&sub1={sub1}
postback /pb?cid={clickid}&payout={payout}
Postback p50 · 184msOpen in dashboard
How it works

From signup to your first wire — usually inside a week.

No demo calls, no pitch decks. The approval flow is the same one our top publishers used 5 years ago.

  1. 01·5 min

    Apply

    Tell us your traffic source, vertical, and rough monthly volume. One short form — no NDA, no demo gating.

  2. 02·~23 hrs

    Get approved

    A real human reviews. If we want a quick call to verify your funnel, we'll book one. 76% approve same business day.

  3. 03·10 min

    Pull tracking

    Smartlinks ready out of the gate. Per-offer postbacks support sub-IDs, custom macros, and your tracker of choice.

  4. 04·NET-15 / NET-7

    Get paid

    Monthly NET-15 or weekly NET-7. Wire, USDT, BTC, ETH. $50 minimum, no holdbacks, no surprise scrubs.

For publishers

Direct deals across the verticals you actually run.

Pick a vertical to see live payout ranges, top GEOs, and a sample of what's currently running. Full catalog opens after approval.

Payout range
$80–$500 CPA
Payout models
FTD CPAHybridRevShare 25–35%
Top GEOs
DENOFICANZJP
Note · Restrictions apply per brand. Tier-1 GEOs require quality scoring before scale.
Sample live offers
full catalog requires login
DE
Royal Vegas Casino
FTD CPA · cap 120/day
$285
CA
Stake Mirror Bet
Hybrid · cap uncapped
$320 + 25% RS
NO
BetWinner Sports
FTD CPA · cap 80/day
$220
https://trk.cpalance.com/postback?cid={clickid}&sub1={sub1}&payout={payout}
Full catalog opens after approval
Apply once. Get approved in a day. Browse the live offer list with payouts, GEO caps, and tracking links.
What you get

Direct deals, full payouts, weekly cash — that's the whole pitch.

Built by media buyers. The dashboard, the postbacks, the AM, the scrub policy — all designed by people who know what it's like to wait three weeks for a payout.

  • Direct payouts — no middleman scrub, no payout cuts
  • Monthly NET-15 or weekly NET-7 — Wire, USDT, BTC, ETH
  • Real-time S2S postbacks with sub-IDs and custom macros
  • Dedicated publisher manager on Telegram — bumps, exclusives, advice
  • Smartlinks auto-route by GEO, device, OS, and ISP
  • Auto-scrubbing with reasons shown on every event
MT
Marcus Thompson
Tier 3 publisher
Live
Today's earnings18.9%
$2,738.40
Clicks
11,842
Conv.
1,387
EPC
$2.31
7-day earnings$15,358 total
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Top offerslast 7d
Royal Vegas Casino
iGaming · DE
+17%$285
Keto Slim Trial
Nutra · US
+9%$165
Match Connect SOI
Dating · UK
+3%$92
Campaign console
12 active · 3 pending review
Optimizing
Spend today11%
$46,184
of $60k daily cap
ROASvs 2.1x avg
3.18x
Conversions · 24h+1,247
00:0006:0012:0018:00now
Active campaignsspend %
Q2 Casino Acquisition
US · UK · CA
$4,712
Wellness Lead Gen
DE · FR · ES
$2,084
Forex Premium
Tier-1 Global
$3,518
Fraud blocked · 24h
7,924 invalid clicks
98.7%
clean rate
For advertisers

Pay only for the conversions you actually keep.

Plug into a vetted publisher network. Postback or pixel integration in under 30 minutes — fraud-filtered, sub-ID attributed, every event auditable in your console.

  • Hand-picked publishers — KYC and traffic-source vetted
  • Real-time fraud filter blocks bots, proxies, and incent clicks
  • CPA, CPL, CPI, RevShare, or Hybrid — pay only for clean conversions
  • S2S postback or pixel — integrated in under 30 minutes
  • Sub-ID attribution from click → lead → sale, fully exportable
  • Dedicated account manager with weekly optimization reviews

Tools that get out of your way.
Built once. Tested by people pushing 7-figures.

S2S postbacks, smartlinks, and a fraud engine purpose-built for CPA traffic. Every click tracked, every lead scrubbed transparently, every payout cleared on time.

Real-Time S2S Tracking

Postbacks fire within 200ms. Sub-ID tracking, custom macros, and event-level attribution from click to conversion.

01

Anti-Fraud Suite

Multi-layer fraud detection — bot filtering, IP and device fingerprinting, and click-quality scoring on every event.

02

Smartlinks & Auto-Routing

Send one link, monetize every click. Auto-route by GEO, device, OS, and ISP to the highest-EPC offer in your stack.

03

NET-15 or NET-7 Payouts

Monthly NET-15 or weekly NET-7. Wire, USDT, BTC, ETH. Minimum $50, no holdbacks, no surprise scrubs at month-end.

04

Auto-Scrubbing Approval

Duplicate, GEO-mismatch, and quality flags filtered before billing — clean leads only, 94% advertiser approval rate.

05

Dedicated Publisher Manager

Personal manager on Telegram or Microsoft Teams. Bump requests, exclusive offers, and weekly campaign reviews — not a chatbot.

06

What publishers actually say when there's no NDA in the room.

Scaled $14k → $46k/mo on a single Tier-1 casino offer Aug→Oct. Bumps came through in a day. Postbacks fired clean — that's why I moved my whole DE budget over.
MT

Marcus T.

iGaming media buyer · Pushed FB → DE casino

Trial-to-continuity offers approve at ~88% on US push, with no random scrubs at midnight. The AM actually answered when I asked about a cap bump on a Saturday.
JW

Jennifer W.

Nutra publisher · 6yrs · Native + Push

Cleared $18.4k in NET-7 last week. The S2S latency is real — I can see Postbacks fire from Voluum within 200ms. Approval transparency is the part most networks fake.
RC

Robert C.

Forex / crypto FTD · Email + SEO

FAQ

Real questions, straight answers.

The eight questions we get every week from publishers — answered the way we'd answer them in a Telegram DM, not in a help-desk template.

Most scrubs come from one of three buckets: GEO mismatch (the conversion fired from outside the offer's allowed list), duplicate sub-ID against an earlier lead in the same 24h window, or the advertiser flagged the funnel as low-quality (incomplete profile, bot signals, etc.). You'll see the exact reason next to every scrubbed event in the dashboard, and your manager can request a re-review if the rule looks wrong for your traffic.

On most CPL/CPI offers, no — incentivized clicks tank the advertiser's funnel and break our scrub rate. A handful of sweepstakes, mobile install, and gift-card offers explicitly allow incent traffic; those are flagged "INCENT OK" in the offer page. If you're not sure, message your manager before scaling.

$50 across every method. Default is monthly NET-15 — the previous month's earnings clear by the 15th. Weekly NET-7 is available too: just ask your manager once you're live and producing volume. Wire goes out for balances above $100 (the wire fee gets cumbersome below that); USDT, BTC, and ETH clear at $50.

Median 23 hours for first-time applications, 76% same business day. We look at your traffic source, vertical history, and rough monthly volume — we're not gatekeeping for resume credentials, we're just trying not to onboard fraud. If your application sits longer than 48 hours something stalled — ping us on Telegram and we'll fast-track.

Yes — once you've cleared a payment cycle on the offer with consistent volume and quality (~80%+ approval). Bumps come from the advertiser, so we negotiate them on your behalf with your last 7-day stats attached. We don't do bumps before you've shown numbers — that's just churn.

CPA (per acquisition), CPL (per lead, SOI/DOI), CPI (per install), CPS (per sale), RevShare (% of advertiser revenue, lifetime), and Hybrid (smaller CPA + reduced RevShare). Models per offer are visible up front — no toggling between rates after you've started running.

Generate the postback URL from the offer page — it includes your sub-ID macros and click-ID slot. Drop it into your tracker (Voluum, Binom, RedTrack, Bemob) under "Conversion postback" with the click ID matched. Test fires within 30 seconds; the offer page shows a live test button. We document the exact macro list per tracker if needed.

Yes — about 18% of our offers are direct-only or exclusive-to-CPALance for specific GEOs. They're labeled "DIRECT" or "EXCLUSIVE" on the offer card. Direct just means we own the relationship with the advertiser; exclusives are negotiated locks per-GEO that stop you from running the same offer on a competing network for the duration of the lock.

Ready to run direct CPA offers?

Approval in a day. Direct offers, real-time tracking, and your first payout on monthly NET-15 or weekly NET-7.

24h approval
No setup fees
NET-15 payouts