# CPALance — Direct CPA Affiliate Network

> Direct-deal CPA affiliate network for media buyers running iGaming, Nutra, Finance, and Sweepstakes traffic. Real-time S2S postbacks, monthly NET-15 or weekly NET-7 payouts, transparent scrubs.

**Operator:** CPALance Media Ltd
**Address:** Kemp House, 160 City Road, London, EC1V 2NX, United Kingdom
**Site:** https://cpalance.com
**Last updated:** rolling

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## What CPALance is

CPALance is a CPA (cost-per-action) affiliate network. It connects two sides:

1. **Publishers** — media buyers running paid traffic on Facebook, Native, Push, Email, SEO, and other channels.
2. **Advertisers** — brands and direct-response operators who want to pay only for completed actions (leads, deposits, sales, installs).

The network specializes in *direct advertiser relationships*. That means CPALance owns the contract with the advertiser, so publishers see full payouts with no resale margin, no extra scrub layer, and faster bumps.

## Pitch

- Direct payouts — no middleman scrub, no payout cuts.
- Monthly NET-15 or weekly NET-7. Wire, USDT, BTC, ETH. Min $50, no holdbacks.
- Real-time S2S postbacks with sub-IDs and custom macros. p50 ~184ms.
- Dedicated publisher manager on Telegram — bumps, exclusives, advice.
- Smartlinks auto-route by GEO, device, OS, and ISP.
- Auto-scrubbing with reasons shown on every event.

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## How it works (publisher onboarding)

| Step | ETA | What happens |
|------|-----|--------------|
| 01 — Apply | ~5 min | Short form: traffic source, vertical, rough monthly volume. No NDA, no demo gate. |
| 02 — Get approved | ~23 hrs (76% same business day) | Real human review. Verification call only if needed. |
| 03 — Pull tracking | ~10 min | Smartlinks ready out of the gate. Per-offer postbacks support sub-IDs and your tracker (Voluum, Binom, RedTrack, Bemob). |
| 04 — Get paid | NET-15 / NET-7 | Monthly NET-15 by default; weekly NET-7 also available. Wire, USDT, BTC, ETH. $50 min, no holdbacks. |

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## Verticals

### iGaming & Betting
- **Payout range:** $80–$500 CPA
- **Models:** FTD CPA, Hybrid, RevShare 25–35%
- **Top GEOs:** DE, NO, FI, CA, NZ, JP
- **Sample offers:** Royal Vegas Casino (DE) $285 FTD CPA, Stake Mirror Bet (CA) $320 + 25% RS Hybrid, BetWinner Sports (NO) $220 FTD CPA
- **Notes:** Restrictions apply per brand. Tier-1 GEOs require quality scoring before scale.

### Nutra & Wellness
- **Payout range:** $30–$220 CPA
- **Models:** SS, COD, Trial → Continuity
- **Top GEOs:** US, BR, MX, ES, IT, PH
- **Sample offers:** Keto Slim Trial (US) $165, Glow Skin COD (BR) $48, Joint Care SS (ES) $72
- **Notes:** Native and push only on most US trials — no FB cloaking accepted.

### Finance & Crypto
- **Payout range:** $40–$320 CPA
- **Models:** FTD, Qualified Lead
- **Top GEOs:** UK, DE, AU, AE, SG
- **Sample offers:** Plus500 Forex (UK) $215 FTD ≥$250, Bybit Sign-Up (AE) $140 FTD ≥$100, Personal Loan Lead (AU) $54 Qualified CPL
- **Notes:** Brokers require KYC pass on the user side. Crypto offers exclude US/UK retail.

### Dating & Mainstream
- **Payout range:** $2–$200 CPA
- **Models:** SOI, DOI, PPS
- **Top GEOs:** US, UK, AU, CA, DE
- **Sample offers:** Match Connect SOI (UK) $3.40, Premium DOI Dating (US) $22, Casual 30+ (AU) $48 PPS
- **Notes:** SOI rates fluctuate weekly based on advertiser quality scores.

### Sweepstakes & Apps
- **Payout range:** $1.50–$45 CPL
- **Models:** Email Submit, Pin Submit, CPI
- **Top GEOs:** US, GB, AU, DE, FR
- **Sample offers:** Amazon Gift Card $500 (US) $2.10 Email Submit, Survey Hub Daily (GB) $1.80 Email Submit, Mobile App Install (DE) $0.90 CPI
- **Notes:** Incent OK on flagged offers only. Email quality scrubs apply per advertiser.

### Loans & Insurance
- **Payout range:** $5–$300 CPA
- **Models:** CPL, CPA
- **Top GEOs:** US, UK, CA
- **Sample offers:** Personal Loan US $48 Qualified CPL, Credit Card Apply (US) $120 CPA on Approval, Auto Insurance Quote (CA) $22 CPL
- **Notes:** US lending offers require state-level GEO targeting matching the lender's license map.

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## Platform features

1. **Real-time S2S tracking** — Postbacks fire within 200ms. Sub-ID tracking, custom macros, event-level attribution from click to conversion.
2. **Anti-fraud suite** — Multi-layer detection: bot filtering, IP and device fingerprinting, click-quality scoring on every event.
3. **Smartlinks & auto-routing** — Send one link, monetize every click. Auto-route by GEO, device, OS, and ISP to the highest-EPC offer in the stack.
4. **NET-15 or NET-7 payouts** — Monthly NET-15 by default; weekly NET-7 also available. Wire, USDT, BTC, ETH. Minimum $50, no holdbacks.
5. **Auto-scrubbing approval** — Duplicate, GEO-mismatch, and quality flags filtered before billing.
6. **Dedicated publisher manager** — Personal contact on Telegram or Microsoft Teams. Bump requests, exclusive offers, weekly campaign reviews.

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## For advertisers

Plug into a vetted publisher network and pay only for approved leads, FTDs, or sales. Postback or pixel integration in under 30 minutes — fraud-filtered, sub-ID attributed, every event auditable in your console.

What advertisers get:

- Hand-picked publishers — KYC and traffic-source vetted.
- Real-time fraud filter blocks bots, proxies, and incentivized clicks.
- CPA, CPL, CPI, RevShare, or Hybrid — pay only for clean conversions.
- S2S postback or pixel — integrated in under 30 minutes.
- Sub-ID attribution from click → lead → sale, fully exportable.
- Dedicated account manager with weekly optimization reviews.

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## FAQ

### Why was my lead scrubbed?

Most scrubs come from one of three buckets: GEO mismatch (the conversion fired from outside the offer's allowed list), duplicate sub-ID against an earlier lead in the same 24h window, or the advertiser flagged the funnel as low-quality (incomplete profile, bot signals, etc.). You'll see the exact reason next to every scrubbed event in the dashboard, and your manager can request a re-review if the rule looks wrong for your traffic.

### Do you allow incentive traffic?

On most CPL/CPI offers, no — incentivized clicks tank the advertiser's funnel and break our scrub rate. A handful of sweepstakes, mobile install, and gift-card offers explicitly allow incent traffic; those are flagged "INCENT OK" in the offer page. If you're not sure, message your manager before scaling.

### What's the minimum payout, and how often do you pay?

$50 across every method. Default schedule is monthly NET-15 — the previous month's earnings clear by the 15th. Weekly NET-7 is also available: just ask your manager once you're live and producing volume. Wire goes out for balances above $100 (the wire fee gets cumbersome below that); USDT, BTC, and ETH clear at $50.

### How long does account approval take?

Median 23 hours for first-time applications, 76% same business day. We look at your traffic source, vertical history, and rough monthly volume — we're not gatekeeping for resume credentials, we're just trying not to onboard fraud. If your application sits longer than 48 hours something stalled — ping us on Telegram and we'll fast-track.

### Can I get bumps on my CPA payouts?

Yes — once you've cleared a payment cycle on the offer with consistent volume and quality (~80%+ approval). Bumps come from the advertiser, so we negotiate them on your behalf with your last 7-day stats attached. We don't do bumps before you've shown numbers — that's just churn.

### What payout models do you support?

CPA (per acquisition), CPL (per lead, SOI/DOI), CPI (per install), CPS (per sale), RevShare (% of advertiser revenue, lifetime), and Hybrid (smaller CPA + reduced RevShare). Models per offer are visible up front — no toggling between rates after you've started running.

### How do I integrate the postback?

Generate the postback URL from the offer page — it includes your sub-ID macros and click-ID slot. Drop it into your tracker (Voluum, Binom, RedTrack, Bemob) under "Conversion postback" with the click ID matched. Test fires within 30 seconds; the offer page shows a live test button. We document the exact macro list per tracker if needed.

### Do you offer exclusives I can't get on other networks?

Yes — about 18% of our offers are direct-only or exclusive-to-CPALance for specific GEOs. They're labeled "DIRECT" or "EXCLUSIVE" on the offer card. Direct just means we own the relationship with the advertiser; exclusives are negotiated locks per-GEO that stop you from running the same offer on a competing network for the duration of the lock.

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## Sign up

- **Apply as publisher:** https://app.cpalance.com/auth/publisher/register
- **Become advertiser:** https://app.cpalance.com/auth/advertiser/register
- **Login:** https://app.cpalance.com/auth/login

## Contact

- **Email:** support@cpalance.com — best for offer requests, account approvals, and anything that needs a paper trail. Replies under 2 hours on business days.
- **Microsoft Teams:** schedule a 15-minute call — https://teams.live.com/l/invite/FEAUOQRRnV9VzXvagE?v=g1
- **Telegram:** @ruhulameen — fastest. Bumps, exclusives, payout questions, traffic-source approvals. Same-day reply, business hours.

## Legal

- Privacy Policy: https://cpalance.com/privacy-policy
- Terms & Conditions: https://cpalance.com/terms-and-conditions
- Cookie Policy: https://cpalance.com/cookie-policy